Question 1
Cost of goods sold is located on which financial statement?
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| Statement of cash flows | ||
| Balance sheet | ||
| Income statement | ||
| All of the above |
Question 2
Which of the following was not identified as one of the four main financial objectives of a firm?
| timeliness | ||
| efficiency | ||
| stability | ||
| profitability | ||
| liquidity |
Question 3
Which of the following is an example of a long-term liability or debt?
| owner’s equity | ||
| current portion of real estate mortgage | ||
| real estate mortgage | ||
| accrued expenses | ||
| accounts payable |
Question 4
Which of the financial statements used by businesses to keep track of their financial affairs is the most similar to an ordinary person’s end-of-the month bank statement?
| statement of cash flows | ||
| balance sheet | ||
| statement of ratio analysis | ||
| income statement | ||
| statement of owners’ equity |
Question 5
A firm’s working capital is its:
| total assets minus its total liabilities | ||
| cash and cash equivalents minus its current liabilities | ||
| accounts receivable minus its total accounts payable | ||
| inventory and accounts receivable minus its current liabilities | ||
| current assets minus its current liabilities |
Question 7
________ reflect past performance and are usually prepared on a quarterly and annual basis.
| Pro forma financial statements | ||
| Ad-hoc financial statements | ||
| Concurrent financial statements | ||
| Historical financial statements | ||
| Chronological financial statements |
Question 8
________ are an estimate of a firm’s future income and expenses, based on its past performance, its current circumstances, and its future plans.
| Forecasts | ||
| Calculation statements | ||
| Prediction statements | ||
| Financial statements | ||
| Statements of cash flow | ||
Question 9
The strength and vigor of a firm’s overall financial posture is referred to as:
| profitability | |||||||||||||||||
| liquidity | |||||||||||||||||
| efficiency | |||||||||||||||||
| effectiveness | |||||||||||||||||
| Stability | |||||||||||||||||
| Question 10 Jamie Diehl has spent the past several days pouring over her historical financial statements and her projections for future sales periods based on forecasts. Jamie’s objective is to develop a set of financial statements that she can show to an investor, which will reflect the projected financial status of her firm for the next two-three years. Jamie is working on creating a set of ________ financial statements.
|
Question 11
Which of the following statements about pro forma financial statements is incorrect?
| Pro forma financial statements are projections for future periods based on forecasts. | ||
| Pro forma financial statements are typically completed for two to three years into the future. | ||
| Pro forma financial statements are required by the SEC. | ||
| Pro forma financial statements are strictly planning tools. | ||
| Most companies consider their pro forma financial statements to be confidential and reveal them to outsiders only on a “need to know basis.” |
Question 12
Analyzing financial ratios could alert a business owner to which of these problems?
| Too much debt | ||
| Overextending credit | ||
| Excessive inventory | ||
| All of the above |
Question 13
Thomas has a growing and profitable Surfboard manufacturing business. Last month he received orders from two large chains. They will purchase a total of 900 boards. These orders are much larger than usual. But the retailers will require terms of 5% down and net 90 and a refund on all unsold boards is required. Thomas has been paying his vendors at the time of purchase. He does not have a lot of cash in the bank. If he takes the orders what is the danger he needs to be concerned about that can put him out of business?
| A loss of his line of credit | ||
| A cash gap in his cash flow | ||
| A cash profit loss on the income statement | ||
| A loss of owners equity on the balance sheet | ||
| A cash loss in inventory |
Question 14
Cash plus items that are readily convertible to cash, such as accounts receivable, marketable securities, and inventories are classified as ________ on a firm’s balance sheet.
| intermediate term assets | ||
| temporary assets | ||
| other assets | ||
| fixed assets | ||
| current assets |
Question 15
Many entrepreneurs go about the task of raising capital haphazardly because:
| they haven’t completed a feasibility analysis or business plan | ||
| they are uncomfortable talking about money and they haven’t written a business plan | ||
| they are intimidated by the process and they are unsure of how much money they need | ||
| they are focused on the nuts and bolts of starting their business | ||
| they lack experience in this area and because they don’t know much about their choices |
Question 16
Which of the following was not identified (in class or in the book) as a common (and sound) bootstrapping strategy?
| obtain payments in advance from customers | ||
| hire interns | ||
| buy equipment rather than lease equipment | ||
| coordinate purchases with other businesses | ||
| minimize personal expenses |
Question 17
A(n) ________ is an institution, such as Credit Suisse First Boston, that acts as an underwriter or agent for a firm engaged in an initial public offering.
| public bank | ||
| statutory bank | ||
| investment bank | ||
| fiduciary bank | ||
| venture bank |
Question 18
Which of the following statement is not correct regarding business angels?
| Business angels are valuable because of their willingness to make relatively small investments. | ||
| Business angels are easier to find today than in the past. | ||
| Business angels are accreditited investors. | ||
| The number of angel investors has decreased dramatically over the past 5 years. | ||
| Business angels invest in more startups on a yearly basis than venture capitalists. |
Question 19
In regard to the stages (or rounds) of venture capital funding, the stage of funding that occurs when an investment is made very early in a venture’s life to fund the development of a prototype and feasibility analysis is referred to as:
| startup funding | ||
| seed funding | ||
| second-stage funding | ||
| mezzanine financing | ||
| first-stage funding |
Question 20
Entrepreneurs have access to two different types of capital, ________ and ________ .
| layered; equity | ||
| debt; leveraged | ||
| debt; retained | ||
| debt; equity |
Question 21
The seed money that gets a company off the ground typically comes from:
| commercial banks | ||
| governmental agencies | ||
| the founders of the firm | ||
| angel investors | ||
| venture capitalists |
Question 22
A brief carefully constructed statement that outlines the merits of a business opportunity is called a(n):
| bootstrap speech | ||
| teaser speech | ||
| elevator speech | ||
| sway speech | ||
| subway speech |
Question 23
The main difference between the SBIR and the STTR programs is that the STTR program requires the participation of:
| researchers working at universities or other research institutions | ||
| a certified public accountant | ||
| a venture capitalist | ||
| a government agency in conducting the research | ||
| an attorney |
Question 24
Entrepreneurs needing between $100,000 and $3 million in the current financial environment will likely find acquiring financing to be:
| attainable. | ||
| easy. | ||
| challenging. | ||
| confusing. |
Question 25
Bill and Megan Tempelton are planning to open a smoothie restaurant near a large soccer complex in Greeley, Colorado, and need $75,000 to get started. They have $15,000 of their own money, which leaves $60,000. After getting turned down by a couple of banks, they decided to turn to their relatives and acquaintances for help. Fortunately, they were able to raise the money through a gift from Bill’s grandfather, a loan from Megan’s parents, and a small investment by Bills best friend in college, Kevin. The money that an entrepreneur raises in this manner is referred to as:
| networking money | ||
| bootstrapping | ||
| legacy money | ||
| friends and family | ||
| compassion money |
1.5 points
Question 26
The three most common forms of equity funding are:
| initial public offerings, business angels, venture capitalists | ||
| friends and family, business angels, bootstrapping | ||
| friends and family, venture capital, bank loans | ||
| SBIR grants, SBA guaranteed loans, bank loans | ||
| SBIR grants, venture capital, initial public offerings |
Question 27
A(n) ________ is when a company raises capital by selling shares of its stock to the general public for the first time.
| debt equity arrangement | ||
| venture capital offering | ||
| private equity offering | ||
| partnership | ||
| initial public offering |
Question 28
The most notable SBA program available to small businesses is the:
| 7(A) Guaranty Program | ||
| SBA 1060 Guaranty | ||
| SBA 101 Program | ||
| Code 604 Guaranty Program | ||
| Small Business 401 Program |
Question 29
When done correctly, the due diligence process will:
| rarely prove to be beneficial. | ||
| be time consuming and expensive. | ||
| most often result in the purchase of the business. | ||
| reveal both the positive and negative aspects of an existing business. |
Question 30
In a ________ , a franchisee has the right to create a semi-independent organization in a particular territory to recruit, sell, and support other franchisees.
| master franchise | ||
| cobranding franchising | ||
| conversion franchising | ||
| multiple-unit franchising |
Question 31
Which of the following statements is incorrect regarding business format franchises?
| Automotive services and convenience stores are well-known examples of business format franchises. | ||
| Arby’s sells business format franchises. | ||
| The business format franchisor obtains the majority of its income from selling its products to its dealers at a markup. | ||
| A business format franchise can be very rigid and demanding. | ||
| In a business format franchise, the franchisor provides a formula for doing business to the franchisee along with training and other forms of support. |
Question 32
Franchisors are required by law to disclose all their costs in a document called the:
| Franchise Disclosure Document | ||
| Standardized Franchise Code | ||
| Franchise Code of Conduct | ||
| Fairness in Franchising Certificate | ||
| Consistent Franchise Offering Code |
Question 33
Clark Jensen recently opened a Planet Smoothie franchise. So far, he is very satisfied with Planet Smoothie because in exchange for an initial franchise fee and an ongoing royalty payment, Planet Smoothie has provided Clark a formula for doing business along with training, advertising, and other forms of assistance. Clark purchased a ________ franchise.
| product and trademark | ||
| sales extension | ||
| business extension | ||
| formula driven | ||
| business format | ||
Question 34
Franchising is a form of business ownership in which a firm that already has a successful product or service licenses its trademark and method of doing business to another business in exchange for:
| an initial franchise fee and an equity position in the new business | ||
| an equity position in the new business | ||
| a one-time franchise fee | ||
| an initial franchise fee and an ongoing royalty | ||
| an ongoing royalty |
Question 35
Which of the following is not a potential advantage of franchising for the franchisee?
| Centralized buying power | ||
| National advertising program | ||
| Limited product line | ||
| Management training and assistance |
Question 36
When evaluating the financial position of a business he or she is considering buying, an entrepreneur should examine:
| its income tax returns for the past three to five years. | |||||||||||||||||
| its income statements and balance sheets from the past three to five years. | |||||||||||||||||
| the owner’s compensation and that of relatives. | |||||||||||||||||
All of the aboveQuestion 37An ideal and often easy source of financing the purchase of an existing business a buyer should consider or hope for is:
|
Question 38
Clark Jensen recently opened a Smoothie King franchise. So far, he is very satisfied with Smoothie King because in exchange for an initial franchise fee and an ongoing royalty payment, Smoothie King has provided Clark a formula for doing business along with training, advertising, and other forms of assistance. Clark purchased a ________ franchise.
| Trade name format | ||
| business format | ||
| business extension | ||
| sales extension | ||
| product |
Question 39
Important factors to investigate regarding the business to be purchased include:
| reviewing accounts receivable and business records. | ||||||||||||||
| assessing the physical assets of the business. | ||||||||||||||
| reviewing contractual arrangements and assessing intangible assets. | ||||||||||||||
All of the aboveQuestion 40Advantages to buying an existing business that you do not have with a startup include:
|
Question 41
In the majority of cases, a franchisee pays the franchisor a royalty based on:
| a predetermined fixed weekly or monthly amount | ||
| weekly or monthly net income | ||
| the size of the franchise outlet | ||
| the age of the franchise outlet | ||
| weekly or monthly gross income |
Question 42
Brenda Berry is thinking about starting a computer company. After doing some research, she has decided that the computer industry can be divided into the following product categories: hand-held computers, laptops, PCs, minicomputers, and mainframes. She is now trying to decide which product category she is the most interested in competing in. The process that Brenda is going through is called:
| market separating | ||
| market splitting | ||
| market targeting | ||
| market segmentation | ||
| market dividing |
Question 43
The unique selling proposition (USP) focuses on:
| a feature that is unlike others found in competing products that answers the question: What is different? | ||
| a premier priced product that answers the question: What product offers the highest quality? | ||
| a unique customer benefit that answers the question: What’s it in for me? | ||
| emulating the most successful products in the industry. |
Question 44
Which of the following statements concerning marketing research is false?
| Small businesses cannot afford to miss their target markets and market research can help them focus their efforts. | ||
| Small companies are at a distinct disadvantage compared to larger ones when conducting market research since it is so expensive. | ||
| Market research is the vehicle for gathering the information that serves as the foundation for the company’s marketing plan, helps avoid costly marketing mistakes, and can uncover unmet customer needs the business can serve. | ||
| Market research involves systematically collecting, analyzing, and interpreting data pertaining to the small company’s market, customers, and competitors. |
Question 45
Entrepreneurs should make sure they do not fall victim to any of the e-commerce myths. Which of the following is not an e-commerce myth?
| If I launch a site, customers will flock to it. | ||
| Setting up a business on the Web is easy and inexpensive. | ||
| Making money on the Web is easy. | ||
| Privacy and site security is an important issue on the Web. |
Question 46
Which of the following is not one of the objectives a guerrilla marketing plan should accomplish?
| Determine how the company will be able to serve all customers. | ||
| Determine customer needs and wants through market research. | ||
| Create a marketing mix that meets customer needs and wants. | ||
| Analyze the firm’s competitive advantages and build a marketing strategy around them. |
Question 47
________ is the process of communicating a company’s unique selling proposition to its target customers in a consistent and integrated manner.
| Selling | ||
| Marketing | ||
| Branding | ||
| Entertailing |
Question 48
Which of the following guerrilla marketing tactic(s) allow a small company to utilize relationship marketing successfully?
| Launch a loyalty or frequent buyer program . | ||
| Organize and sponsor a service- or community-oriented project. | ||
| Keep in close contact with customers with “thank yous” and other personal communication techniques. | ||
| All of the above |
Question 49
Small businesses can compete with larger rivals with bigger budgets by employing unconventional, low-cost creative techniques known as:
| astonishing customer service. | ||
| psychographics. | ||
| guerrilla marketing strategies. | ||
| market research. |
Question 50
A firm’s marketing mix consists of the following four elements:
| passion, pleasure, product, and price | ||
| product, price, promotion, and place | ||
| place, promotion, passion, and product | ||
| enthusiasm, passion, product, and price | ||
| passion, pride, promotion, and place |
Question 52
Andy Sanders owns a sporting goods store that appeals to hunters and fishermen. The market that Andy is trying to appeal to is called his:
| critical market | ||
| objective market | ||
| target market | ||
| focal market | ||
| intention market |
Question 53
Which of the following statements concerning a company’s target market is false?
| A “shotgun approach” to marketing-trying to appeal to everyone rather than to only a small market segment-is the most effective way to compete with large companies and their bigger marketing budgets. | ||
| Most successful small businesses have well-defined portraits of the customers they are trying to attract. | ||
| Marketing experts contend that the greatest marketing mistake small companies make is failing to clearly define the target market to be served. | ||
| Small companies are usually better suited to pinpointing target markets that their larger rivals overlook or consider too small to be attractive. |
Question 54
Which of the following is an important issue that business owners should consider before launching an e-commerce effort?
| How to exploit the interconnectivity and the opportunities it creates to transform relationships with its suppliers, customers, and external stakeholders | |||||||||||||||||
| How to develop long-term relationships with customers | |||||||||||||||||
| How to measure the success of its Web-based sales effort | |||||||||||||||||
All of the aboveQuestion 55Which of the following statements is not true regarding the attributes of the founder or founders of a firm?
|
Question 56
Which of the following is notone of the vital tasks small business leaders must perform?
| Keep flexible and do not be concerned about preparing for the next generation of management. | ||
| Create a culture for retaining employees. | ||
| Hire the right employees to the team and constantly improve their skills. | ||
| Plan for “passing the torch” to the next generation of leadership. |
Question 57
Which of the following is nota behavior typically exhibited by effective leaders?
| Respect and support their employees. | ||
| Create an environment in which people have the motivation, the training, and the freedom to achieve the goals they have set. | ||
| Define and constantly reinforce the vision they have for the company. | ||
| Require employees to gather necessary resources to complete their tasks; they will be more likely to “feel ownership” than if you did it for them. |
Question 58
Which of the following statements is untrue regarding founding teams?
| The members of heterogeneous teams are diverse in terms of their abilities and experiences. | ||
| It is generally believed that new ventures started by an individual have an advantage over new ventures started by a team. | ||
| Teams that have worked together before have an edge. | ||
| Studies show that more than one individual starts 50 to 70 percent of all new firms. | ||
| The members of homogenous teams are very similar in terms of their abilities and experiences. |
Question 59
Melissa Jones just launched a firm in the wireless communications industry. Shortly after the company was launched, Melissa announced that a prominent Silicon Valley venture capitalist had agreed to serve on her board of directors. Melissa knows that such a high quality appointment will send an important message to her potential business partners and clientele. This phenomenon is referred to as:
| trumping | ||
| indicating | ||
| profiling | ||
| championing | ||
| signaling |
Question 60
Which of the following statements about a company’s culture is false?
| Culture arises from an entrepreneur’s consistent and relentless pursuit of a set of core values that everyone in the company can believe in. | ||
| It is allow the company’s culture to evolve. | ||
| Company culture manifests itself in a variety of ways, from how workers dress and act to the language they use. | ||
| Company culture remains constant. | ||
| All of the above are true. |
Question 61
William Woods recently launched a printing company. One thing William is thinking about creating is a panel of experts who can provide him ongoing direction and advice regarding the future of his business. William is thinking about creating an:
| discussion board | ||
| accountability panel | ||
| advisory board | ||
| suggestion panel | ||
| analysis panel |
Question 62
A board of directors has three formal responsibilities:
| appoint the officers of the firm, conduct the annual meeting, and submit the firm’s annual report to the Securities & Exchange Commission | ||
| write the firm’s strategic plan, declare dividends, and conduct the annual meeting | ||
| appoint the officers of the firm, declare dividends, and oversee the affairs of the corporation | ||
| periodically update the firm’s business plan, declare dividends, and write the firm’s marketing plan | ||
| provide funding to the firm, write the firm’s strategic plan, and submit the firm’s annual report to the Securities & Exchange Commission |
Question 63
Question 64
Question 65
Question 66
Question 67
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